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YouTopia Sports

Fan engagement platform

Where fandom pays off

In the YouTopia app, fans play short sponsored games inside their team's virtual stadium and trade the YouCoins they win for real tickets and merch.

In partnership with

What fans do in the app

Everything happens inside the virtual stadium of the team a fan supports.

The league picker in YouTopia onboarding, listing the Belgian Pro League, BNXT League, Challenger Pro League, LNB Élite 2, MMA Belgium and Swiss Basketball League
Fans start by choosing a league and the club they support, which opens that club’s virtual stadium.
The Earn tab for Standard de Liège, with Shoot, Juggle and Dribble mini-game tiles showing their YouCoin rewards, plus Answer questions and Scan your receipt
Each game on the Earn tab, like Shoot or Juggle, carries a sponsor’s brand and pays out YouCoins.
A reward page in the YouTopia shop offering two tickets for Standard Liège against KV Kortrijk on October 31
Fans spend their YouCoins in the shop on match tickets and merch from their own club.

Teams and leagues in the app

  • Belgian Pro League
  • Challenger Pro League
  • BNXT League
  • LNB Élite 2
  • Swiss Basketball League
  • BMMAF / MMA Belgium
  • Standard de Liège
  • KV Kortrijk
  • Okapi Aalst
  • Spirou Charleroi
  • Windrose Giants Antwerp
  • RWDM

Who YouTopia is for

Sebastien Bellin, founder of YouTopia Sports
Sebastien Bellin, founder

It started with the general admission seats

Sebastien Bellin played professional basketball in Europe and later became general manager of Spirou Charleroi, a basketball club in Belgium.

The VIP seats and business lounges sold easily, but the general admission seats were the hardest to fill. The idea of a virtual stadium came out of that problem.

Read the full story

Get the YouTopia Sports app

It's free on the App Store and Google Play. Pick your team and start earning YouCoins toward your next ticket.

  • App Store screen headed “Join your favorite team!”: the YouTopia Earn screen with game and video tiles, over a stack of Belgian club crests.
  • App Store screen headed “Take part in activities and earn YouCoins.”: basketball and penalty-kick mini-games, and a results card showing YouCoins won.
  • App Store screen headed “Unlock exclusive rewards.”: match tickets, a signed team jersey and a BNXT basketball available as rewards.
  • App Store screen headed “Climb the leaderboard.”: the Team tab ranking fans of a club by points.